What does digital product development include?

For us it can include the business model, positioning, brand, UX, technical build, payments, admin, automation and launch. We take only the parts the product actually needs.

Do I need a finished brief?

No. Early products rarely have one. Defining what is worth building is part of the work.

Do you work internationally?

Yes. Klein & Laut is based in Berlin and works with clients internationally in English and German.

Digital product development

From idea to
working product.

You have an opportunity, not a finished specification. We work out the business, shape the product, build it and get it live — without handing you from strategy team to design team to developers.

One senior owner
Business + product + build
AI-native workflow
Your code, data and accounts

Talk about your project Proof, not promises

When it fits

Sound familiar?

The product is not just the software. It is the business around it, too.

You have an idea

There is a real customer problem or opportunity, but the product is not defined yet.

You need more than developers

Business model, positioning, UX and operations still need decisions.

You want to get live

The goal is a working product in the hands of real people, not another deck.

What we take on

One part. Or the whole journey.

Business

Customer, offer, pricing and business model.

Product

Scope, journeys, UX, UI and product decisions.

Build

Production-ready web product, payments, accounts, admin and integrations.

Launch

Analytics, SEO foundations, email flows and go-to-market.

The product is not just the software. It is the business around it, too.

Proof, not promises

Already built. Already live.

Membership platform

Boomer

Business model, brand, product, full-stack platform, payments and live video.

Self-service web app

MeinRentenStart

Complex expertise turned into a product that sells and delivers itself.

Marketplace

Picnic Berlin

A manual service turned into a three-sided digital marketplace.

See all work →

FAQ

Straight answers.

What does digital product development include?
For us it can include the business model, positioning, brand, UX, technical build, payments, admin, automation and launch. We take only the parts the product actually needs.
Do I need a finished brief?
No. Early products rarely have one. Defining what is worth building is part of the work.
Do you work internationally?
Yes. Klein & Laut is based in Berlin and works with clients internationally in English and German.

Also relevant

MVP development Web app development Venture studio

Bring us the idea. It does not need to be tidy yet.

We'll tell you what we'd build, what we wouldn't build yet — and whether we're the right fit.

Talk about your project

From idea to working product.